Maurits the Martian Archmage Digital Marketing

Make your brand highly recognizable with a mascot

Attract attention to your brand online

Be instantly recognizable in social media

Make your visual content look personal and unique

There are so many ways you can use your character!

Maurits Icons How to Use a Mascot

Mascots based on science

To get the full potential of your character you should make it part of your content strategy. Every business has different needs and the line between the great mascot and a cheesy cartoon can be easily crossed. You need to know how your audience will respond to your character and analyze the success and the mistakes of other brands in the past.

We take into account all these factors in the concept design process:

  1. We take into account your specific audience, what type of character would fit.
  2. Analyze the content strategy of brand characters in your industry: types of characters and styles, how they use their brand characters.
  3. Help you with ideas on how to integrate your avatar in your content strategy.

How to get a mascot?

Step 1: We’ll help you choose the right type of character for you

If the character is going to speak for you, you have to choose it well. Brand characters can be people, animals, or even objects. If you are still not sure, don’t worry just contact us and we’ll help you out!

You can also check out the article we’ve created to help you out deciding which type of mascot will best fit your business.

Avatar from Photo Design Visual Content Space

You want to get a human character based on your photo?

The process of creating your human character from a photo is slightly different, so we have a separate page especially for that: Avatar From Photo

Step 2: Creating the concept

After we help you choose the type of character, we have to decide how it is going to look like. We will sketch a few ideas until we find the one.

Here is a donkey character we created for a digital marketing company.

Step 3: Make it digital

Now we have the final sketch and it’s time to make the character digital. We create a vector image based on the sketch, which means that you can later easily add it to illustrations, scale it however you want or change small details like colors easily.
Finally, we choose the colors of your character and add the details and shadows.

That’s it! Your custom character is ready!

Donkey: Custom Character Design Vector Image

Step 4 (Optional): Make your character alive – get additional emotions, Poses, and outfits!

Brand Mascot Design Poses, Business Donkey with briefcase and flipchart

To harvest the full potential of your character you need to make it alive. Having different variations of your character such as emotions, actions and outfits gives you the freedom to put the character in various contexts on your website, blog and social media!

  1. Add emotions
    One of the things that make characters eye-catchy and funny are emotions. Happy, sad, angry or amazed – you name it, we draw it!
  2. Add poses
    Making your character doing different things is the key to bringing life into it. The options are infinite – working on a computer, talking on the phone or going on a vacay. Hint: Make your character perform an action, with a hint of humor, that your audience can relate to will make your content go viral!
  3. Add outfits
    Surprise your audience with different outfits and costumes for holidays like Christmas and Halloween.

To get additional emotions, actions and outfits just tell us what you need when you order your custom character.

Step 5 (Optional): Involve your character in scenes

Get your character into action. You can use scene illustrations as theme images on your website or use them for blog posts and social media. Surprise your audience with  entertaining and highly sharable content like infographics and comics.

  1. Illustrations for your website
  2. Blog Post Images
  3. Social Media Visuals
  4. Infographics
  5. Comics

Tell us what you need and we’ll create it for you.

Mascot Design Prices

We know you want a unique and memorable character. That’s why in the process of creating your character we carefully design every single detail!

The price depends on the complexity of your character and it starts at $198 for the character in one pose (one illustration of the character). The prices for additional poses, actions or outfits depend on the complexity of the design.

Just tell us your ideas and requirements and we’ll send you a detailed quote for free.

* Prices are in USD and do not include VAT. 20% VAT may apply.

We’ll help you to:

Choose the right type of character for your business

Create the concept and design your character

Get ideas on how to integrate your avatar in your content strategy

What you get:

High-quality character designed for you

Unlimited revisions during the concept phase

3 Free revisions while creating the digital design

Full rights on your character design

Get free quote

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FAQs

When should I pay?

Great creative ideas come when both sides feel secure. That’s why we require 30% of the payable amount upfront. You will pay the rest in the end when you see the final design.

How to pay?

You will be able to pay your invoice via PayPal or Transferwise.

How much does it cost?

The price depends on the complexity of your character. Price for a character in one position starts at $198 (one illustration of the character). The prices for additional poses, actions or outfits also depends on the complexity of the design.

How long does it take?

The whole process from requesting a free quote to receiving the character takes about 10 business days. It may take several extra days if you request additional emotions, poses or outfits.

Which file formats are included in the pack?

You’ll receive a vector file of your character (.ai, .eps or .svg), as well as raster files (.png and .jpeg).

Will I own the rights?

Yes, you will receive full ownership of your character.

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